Anuário da Indústria de Implementos Rodoviários 2018

35 Technologically, can the Brazilian implements be compared to those of more developed economies? We are absolutely aligned with these markets with regard to product technology. In market terms and infrastructure we cannot compare. We have a excess load culture, a natural overhead that comes from the poor condition of the roads, bumps that require a more robust product. And there is also the problem of the client’s budget - how much they can pay here. So we have first world technology , but we need an infrastructure that respects this technology. So the limits are not in the hands of the manufacturers? Today we have to produce something that mixes the best we can do in terms of weight reduction and the rational operation of the transport companies. For example, we could manufacture much lighter products if we did not need strengthening. This all complicates our potential to put our most modern products on the market .But what we have to do by law, such as ABS or ESC, a stability system that is coming in 2022, we have no alternative: comply and move on. And we are able to comply and the market is bound to buy. In fact, we had ABS for a long time before the deadline imposed by the law. We are therefore in line with the best practices in the world, but we have a dilemma between everything we can do in technological innovation and what the country, the economy and the moment allows us to do.  © Cesar Hamanaka | Ponto & Letra